Senior Specialist, Website Optimization About 360training At 360training, we’re a trusted leader in online training and certifications, dedicated to empowering individuals and organizations to achieve their goals. With an expansive library of regulatory-approved courses and a commitment to innovation, we help customers get and keep the jobs they want. Our culture is built on two core values: Deliver Results and Do the Right Thing. These values shape every aspect of our work, creating a collaborative environment where employees thrive. We invest in our people with opportunities for professional growth, performance-based rewards, and comprehensive benefits that support you personally and professionally. If you’re ready to make an impact, grow your career, and join a team that values your contributions, 360training is the place for you. No Visa Sponsorship for this role
This is a remote position and we are looking to hire in the following states:
AZ, FL, GA, LA, NJ, PA, TN, TX, UT, ID, MI, MO and WI
Senior Specialist, Website Optimization 360training is seeking an experienced Senior Specialist, Website Optimization to join our growing CRO / Website Marketing Team. In this role, you will be responsible for leading website migrations, integrations, and ongoing platform improvements across a portfolio of sites. You will ensure that newly acquired and existing websites are structured, implemented, and optimized in a way that supports scalability, consistency, and overall site performance. The ideal candidate has hands-on experience with website migrations and site structure, can translate complex findings into actionable development work, and brings a systems-oriented mindset to improving web platforms over time. You will report to the CRO/Website Marketing Manager. This position is full-time and remote.
Key Responsibilities: - Lead website migration and integration efforts for acquired and transitioning properties, ensuring alignment with platform standards and long-term scalability
- Conduct site audits to evaluate structure, navigation, taxonomy, and content organization to inform migration planning
- Translate audit findings into actionable migration plans, including URL structures, redirects, and CMS requirements
- Partner with Front-End Development to implement routing logic, redirects, and CMS configurations within Drupal
- Oversee pre- and post-launch validation to ensure structural integrity, accurate routing, and a seamless user experience
- Identify and resolve structural issues during and after migration, driving stabilization and performance continuity
- Develop and maintain repeatable migration frameworks, templates, and documentation to support ongoing acquisitions and integrations
- Identify opportunities to improve site performance, usability, and conversion across migrated and existing properties
- Translate performance insights into scalable CMS and platform enhancements
- Collaborate cross-functionally with Technical SEO, Analytics, Product Marketing, Creative, Content, and Development teams to ensure aligned execution
Qualifications and Requirements: - Bachelor’s degree in Marketing, Communications, Information Technology, or a related field, or equivalent experience
- 5+ years of experience working with websites, including migrations, restructures, or platform integrations
- Proven experience leading or contributing to website migrations or large-scale site changes
- Strong understanding of website architecture, taxonomy, and URL structure
- Experience working with content management systems, preferably Drupal
- Ability to translate technical findings into clear, actionable requirements for development teams
- Familiarity with SEO best practices and how site structure impacts performance
- Experience with web analytics tools (e.g., Google Analytics, Power BI)
- Experience with project management tools such as Asana or Jira
- Basic understanding of HTML, CSS, and front-end development concepts
- Strong communication, organization, and cross-functional collaboration skills
We Offer Great Benefits: - Competitive salary and annual bonus
- Flexible time off and company recognized holidays
- 401k Pension Plan with company match contributions
- Short-Term and Long-Term Disability
- Life Insurance – Basic, Voluntary, and AD&D
- Healthcare – Medical, Dental, Vision, and MDLive
- Flexible spending & Health Savings Accounts (HSA)
- Employee Assistance Program (EAP
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