Brand Communication Strategy
Apna
Bengaluru, Karnataka, India
Posted on Dec 21, 2024
Persona/Background:-
- 12+ years of marketing experience, focusing on communications, GTM strategy, execution and launch
- Worked and led PR in a B2C company before and driven PR agency relationships
- Solid Media planning and buying background - Preferably worked in big media agencies like GroupM/Publicis Group,Densu etc.
- Has deep understanding of various mass media channels - radio, TV, digital, print, radio and Outdoor. Have worked on campaigns and did media planning and in his/her previous stints
- Execution proven background into content marketing
- Exceptional written and verbal communication skills, with an understanding of cultural nuances and regional relevance across India
- Solid stakeholder management and ability to work in a high action paced environment