ApplyBoard simplifies the study abroad search, application, and acceptance process by connecting international students, recruitment partners, and educational institutions on one intuitive and personalized platform. ApplyBoard is a mission-driven, hyper-growth organization. It has been attracting dedicated individuals for more than eight years who are inspired every day to break down barriers to international education and take their careers to new heights at a company that will invest in their career growth. Our six core values are our compass in our mission to Educate the World and the foundation of our unique company culture. As an organization built on a foundation of diversity, it’s important that our team members are representative of the students from more than 150 countries that we support.

The Opportunity:

The Senior Events Marketing Manager is responsible for overseeing ApplyBoard's global events strategy, including owned events, sponsored events, and webinars. The successful candidate will lead the development, execution, and optimization of events, ensuring they align with ApplyBoard's business objectives and drive impactful engagement with institutions, recruitment partners, and students. This role requires a strong attention to detail, robust project management skills, and the ability to manage a dynamic and fast-paced environment with multiple large-scale events occurring simultaneously.

What you will do:

Develop and Lead Global Events Strategy

• Architect the Events Plan: Design and implement a comprehensive global events strategy that aligns with ApplyBoard's corporate goals, driving engagement and brand visibility across all markets.

• Negotiate and Secure Event Packages: Manage negotiations for event sponsorships, booths, and speaking opportunities, ensuring maximum value and exposure for ApplyBoard.

• Deliver High-Impact Events: Oversee the planning and execution of events, ensuring they are delivered on time, within budget, and to a high standard.

Cross-functional Collaboration

• Align with Key Stakeholders: Work closely with cross-functional teams, including Sales, Marketing, Product, and External Partners, to ensure seamless execution of events and alignment with broader business strategies.

• Support Event Sell-In: Collaborate with sales teams to promote events to institutions, recruitment partners, and students, driving attendance and engagement.

Event Execution and Optimization

• End-to-End Event Management: Oversee all phases of event execution, including pre-event planning, on-site management, and post-event follow-up. Ensure that events run smoothly and achieve their objectives.

• Budget Management: Develop and manage event budgets, ensuring that all projects are delivered on time and within financial constraints.

• Analytics and Optimization: Implement a robust analytics framework to measure event success, gather insights, and make data-driven recommendations for future events.

Leadership and Development

• Team Management: Lead and mentor a team of 3-4 individuals, fostering a culture of collaboration, accountability, and continuous improvement.

• Promote Best Practices: Champion the adoption of best practices in event planning and execution, driving innovation and excellence across the events team.

Innovation and Continuous Improvement

• Experimentation: Develop and manage a test-and-learn agenda for events, continuously seeking ways to improve event effectiveness and student engagement.

• Adopt Emerging Trends: Stay ahead of industry trends and apply innovative tactics to enhance the impact and reach of ApplyBoard's events.

What you will bring:

Events Management Experience:

• 7+ years of experience in events marketing, with a proven track record of developing and executing successful global events strategies.

• Extensive experience in managing small and large-scale events, with a deep understanding of the requirements before, during, and after events.

• Experience coordinating events and working across different geographies

Background:

• Degree in Marketing, Communication, Event Management, or a related field

• Preferably experience in the ed tech, or marketplace verticals, but not essential.

Strategic and Detail-Oriented:

• Strong ability to develop strategic event plans that align with broader marketing goals.

• Exceptional attention to detail, with a focus on delivering high-quality events.

Analytical and Commercially Oriented:

• Highly analytical, with experience in tracking event performance and making data-driven optimizations.

• Strong commercial acumen, with the ability to manage budgets and negotiate favorable event packages.

Organizational Skills:

• Exceptional planning, prioritization, and project management skills.

• Ability to manage multiple large-scale events in a fast-paced, dynamic environment.

Communication Skills:

• Outstanding written and verbal communication skills.

• Strong ability to collaborate effectively with cross-functional teams and external partners.

Why Join Us:

• Competitive Salary: Attractive salary package with performance-based incentives.

• Flexible Work Environment: Opportunity to work remotely from anywhere in the world.

• Professional Development: Access to ongoing training and career advancement opportunities.

• Health & Wellness: Employee Family Assistance Program (EFAP) for mental health and wellness support.

• Professional Development: Access to ongoing training and development programs to enhance your skills

• Recognition: Milestone celebrations and recognition of achievements.

• Additional Benefit: Personal Spending Account (PSA) Program on the completion of the

About ApplyBoard

ApplyBoard empowers students around the world to access the best education. With more than 1,000,000 students from over 150 countries helped with their journey in less than a decade, we are just getting started.

ApplyBoard’s 1,200 global team members in 30 countries assist students and our 1,500 partner institutions by empowering the international student sector with innovative technology and insights. As a five-time consecutive Deloitte Fast 50 and Fast 500 ranked company, ApplyBoard is growing and scaling like few other companies. On top of our strong growth, our people are growing personally and professionally. ApplyBoard India was Great Place to Work® Institute (India) certified for outstanding employee experience and workplace culture.

Thank you for your interest in joining the ApplyBoard Team and being part of our mission to Educate the World. While we are lucky to attract a high level of interest in each of our roles, only qualified applicants will be contacted and selected for an interview.

ApplyBoard welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates in all aspects of the hiring and selection process.