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Global K12 Channel Manager

Cengage Learning

Cengage Learning

Multiple locations
Posted on Saturday, February 10, 2024

We believe in the power and joy of learning

At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

Our culture values diversity, engagement, and discovery

Our business is driven by our strong culture, and we know that creating an inclusive and diverse workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. We achieve these priorities through inclusive programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see https://www.cengagegroup.com/about/inclusion-and-diversity/.

What you'll do here:

This position will report to the Senior Director, NGL Product Marketing, and will work closely with the Senior Director of Global Partnerships, ELT and the Director of Global Marketing, ELT.

Business and market development

  • Lead global K12 growth strategy, partnering with Secondary and ELT business unit directors to support Latin America, Middle East, and Asia regions achieve 20% annual growth

  • Partner with regional sales managers in the Middle East, Latin America, and Asia to identify and “peel away” key competitor accounts

  • Lead quarterly K12 strategy meetings to drive market development in target territories—focusing initially on ten countries including Saudi Arabia, Mexico, and Vietnam

  • Support global sales teams in winning school-system adoptions (e.g., GEMS in UAE/Saudi Arabia), developing key-account presentations, submitting tenders, and collaborating with regions on sales pitches

  • Analyze sales data to ensure regional efforts are aligned with revenue and profit targets, and deploy Salesforce to create pipeline reports for senior leaders

  • Lead all aspects of day-to-day channel operations to ensure global regions can seamlessly manage client, distributor, and digital partner relationships

Product Management & Marketing

  • Develop catalog and sales tools as agreed, using US assets and crafting new tools based on international and region-specific needs

  • Serve as point person for incoming product and operations queries on Big Ideas Learning portfolio, sourcing and communicating responses

  • Coordinate with Regional Marketing teams to build awareness and implement channel campaigns to expand market share and pursue growth targets

  • Drive collaboration with key-account and distribution partners to plan, develop, and implement joint marketing and communications projects

Customer Success

  • Support Customer Success Managers in digital onboarding and ensuring positive key-account UX

  • Serve as point person for sourcing responses to Big Ideas Learning queries and communicating with regions

Skills you will need here:

  • 5+ years’ marketing experience within the education industry

  • Bachelor’s degree or equivalent experience

  • Experience crafting, maintaining, and negotiating changes to a budget

  • Experience in EdTech and/or International K12 Education preferred

  • Experience creating and analyzing sales reports in Salesforce, or similar platform

  • Strong understanding of student and teacher user experience and working within a marketing automation platform and CRM

  • Excellent organizational skills and the ability to lead multiple projects with multiple deadlines simultaneously

  • Excellent teammate with strong communication skills

  • Proficient in Adobe Photoshop and InDesign, as well as Microsoft Office Suite or Microsoft Office 365

  • Self-starter, critical thinker, can-do attitude

At National Geographic Learning, a part of Cengage Group, we are enabling opportunity, powering progress, and supporting student journeys toward college and career. Using our digital learning programs and classroom learning resources, students experience the excitement and joy of learning that National Geographic explorers, scientists, writers, and photographers experience.

Cengage Group is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason. You may view Cengage’s EEO/Affirmative Action Policy signed by CEO Michael Hansen and Equal Employment Opportunity is the Law notice by visiting their corresponding links.

Cengage Group is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations.ta@cengage.com or you may call us at +1 (617) 289-7917.

About Cengage Group

Cengage Group, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

Base Pay Range

The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range.

$73,400.00 - $117,400.00 USD