Digital Strategy Manager

We’re looking for a Digital Strategy Manager to join our team in Zurich, Switzerland. The ideal candidate will use their love for digital marketing to forward our corporate mission of opening the world through education working with our international markets.
You will plan and execute digital strategy for a portfolio of markets. We’re a sociable team who plays hard and works hard and are passionate about performance, branding, marketing innovations, and turning digital insights into creative solutions.

If this sounds like your idea of a good time, we want to hear from you!

As an EF Digital Strategy Manager, you will:

● Plan and execute the Digital Paid Media strategy for a portfolio of markets

● Manage and optimize campaigns on top search engines, e.g. Google, Bing (SEM), as well as Display and YouTube campaigns

● Develop and manage social advertising campaigns on platforms such as Facebook, Instagram, Snapchat, TikTok and LinkedIn

● Conduct performance analysis of advertising campaigns to enhance effectiveness

● Identify and pursue new advertising opportunities that align with our business goals

● BSc degree in Business Administration, Marketing, Media, Communications or Engineering

● Proficiency in Search Engine Marketing, particularly Google Ads and Search Ads 360

● Experience in Social Media Advertising

● Strong analytical and organizational skills

● Excellent Excel skills

● Ability to work effectively in a cross-functional team environment

● Ability to manage and prioritize multiple projects and tasks simultaneously

● Fluent verbal and written communications skills in English.

● Be able to legally work in Switzerland (a European passport holder or Swiss work permit holder)

EF offers…

● A hands on learning environment where you will get to learn from passionate digital advertisers.

● An opportunity to work directly with our vendors.

● An international and dynamic team situated in a centrally located, brand new office https://www.youtube.com/watch?v=fGlnMgNtivw

● Free access to our in-house office gym

● A wide range of staff discounts and benefits

● Discount on all EF courses and classes

● The opportunity to expand your international network through our monthly professional development opportunities with colleagues from around the world

● For parents, on-site Kita (daycare center) with employee discounted rates

Additional information

● Start date: ASAP

● Dazzle us with your CV and cover letter

EF is an equal opportunities employer. EF offers competitive salaries and a multicultural working environment. If you are motivated by the prospect of an international career with a dynamic and forward-thinking company, we want to hear from you.

About Us
At EF Education First, we are travelers, innovators, thinkers and doers. We readily promote an open and collaborative workspace. Our people are our biggest asset, and together we have created a culture of cooperation, project ownership, and impact. As the world leader in international education, with more than 52,000 staff and teachers working in 52 countries around the globe, our mission is simple: Opening the world through education. Since we were founded over 50 years ago, EF has helped more than 15 million people see the world, learn a language, or earn an academic degree. Don't miss the unique opportunity to join our one-of-a-kind team!

At EF Education First we are proud that our language, travel, cultural exchange, and academic programs create a positive impact for people around the world. Whether it’s by gaining knowledge, learning to communicate in a new language, or connecting across cultures, we want everyone to have the chance to experience the world. Climate change, however, threatens the world and all of us who call it home, so we intend to do our part to help ensure a more sustainable future for generations to come.

We are therefore excited to announce Hello Zero, our vision and commitment to voluntarily offset all of our global carbon emissions. The first step in this ambitious program is the EF Forest Initiative, a project to create and conserve forests around the world. Our goal with Hello Zero is two-fold: to be carbon negative every year starting in 2021, and to eventually become historically carbon neutral, removing all of the carbon we have ever emitted, directly or indirectly in association with our programs, since EF’s founding in 1965.