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E-Commerce Merchandising Manager

EF Education First

EF Education First

Sales & Business Development
Boston, MA, USA · United States
Posted on Jul 10, 2024
Ecommerce Merchandising Manager
EF Ultimate Break
Boston, MA
At EF Ultimate Break, we’re not just about passport stamps; we’re about transforming tourists into travelers. Our guided tours empower young adults aged 18–35 to explore the world beyond their comfort zones, fostering connections that last a lifetime and creating bonds with fellow travelers that go beyond borders through our immersive travel experiences. WARNING: Working at Ultimate Break may inspire your own desire to see the world, good news is- we’ll help with that!
The Opportunity
We are seeking a dynamic and detail-oriented Digital Merchandising Manager to join our team. In this role, you will play a pivotal part in optimizing our website to ensure our travel products are effectively presented and merchandized with the goal of continuously improving the customer buying journey. You are someone who loves digging into data and identifying opportunities and are a self-starter with a keen eye for detail. Preference is given to individuals with a proven track record of owning initiatives that drive real business results. We are in the market for big ideas, and you should be comfortable developing hypotheses, testing them, learning from the results, and making decisions based on your findings.
Responsibilities
  • Product Merchandising: Analyze sales, website, and customer data to identify the right trips to feature on our site to maximize consideration and conversion. Stay on top of changing trends in these areas and be quick to jump on opportunities as they arise.
  • A/B testing: develop, own, and execute our A/B testing strategy via Optimizely. Develop resources to track our learnings and ensure they are put into practice, and work to instill a test and learn culture among your colleagues.
  • Category Management: manage and optimize category pages to ensure they provide useful mid-funnel content and effectively merchandise our trip collections.
  • CMS Management: become an expert in our website CMS (Storyblok) and develop a deep knowledge base of the platform to ensure we are fully leveraging our current capabilities.
  • Reporting & Analysis: Monitor and analyze key performance indicators (KPIs) related to digital merchandising and generate regular reports to track the effectiveness of merchandising efforts and identify areas for improvement.
  • Cross functional collaboration: work cross functionally with tech and product teams to advocate for merchandising opportunities.
Requirements
  • Over 5 years of proven experience in digital merchandising
  • Exceptional attention to detail, ensuring precision in all tasks
  • Deep understanding and advanced proficiency of ecommerce and merchandising best practices
  • Proven ability to consistently meet deadlines while managing multiple projects and workstreams
  • 5+ years of Proven success owning, developing strategy for and executing A/B testing.
  • Advanced proficiency in Google Analytics for data-driven decision making
  • Expert-level skills in Excel and PowerPoint for effective data presentation and analysis
Nice-to-haves (not required but must be willing to learn)
  • Experience with Storyblok
  • Experience with Algolia
  • Experience with Optimizely
Why You’ll Love Working Here: Perks, Benefits and Earning Potential
Work in our North American Headquarters where you’ll enjoy comprehensive professional development, frequent social programming, and employee-run social groups (including our “EF-finity” groups).
In addition, you can expect:
  • Paid International Business Travel opportunities
  • Eligibility for our Workplace Flexibility Program: our pilot hybrid work model with up to two days working from home per week.
  • Commitment to professional growth: robust monthly calendar of trainings, workshops and TED Talk style sessions
  • Four weeks paid vacation your first year, ten paid holidays, and two floating holidays
  • 25% company match on your 401(k)
  • Market-leading medical, dental and vision coverage, along with life and disability insurance
  • Wellness benefits including onsite and virtual classes run by EF instructors and a yearly fitness reimbursement
  • EF Product Discounts (discounts on travel, international language schools, childcare with our Au Pair product and more)
  • Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
  • Discounts at local venues and businesses
At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs—focused on language, travel, cultural exchange, and academics—turn dreams into international opportunities.
When you join EF, you join a multicultural and diverse community working across 600 schools and offices in 50 countries, all with one shared mission of opening the world through education. Whoever you are, whatever you are passionate about—we welcome you and want you to bring that to work every day. EF is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender identity/expression, sexual orientation, age, religion, ability, parental status, experience and everything else that makes you unique.
Founded in Sweden in 1965, EF has schools and offices around the world, including hubs in Boston, London, Mexico City, São Paulo, Shanghai, Stockholm, Zürich, and more. Learn more at https://ef.com