We’re looking for a current or recently retired hospital or IDN executive to serve as a Subject Matter Expert (SME) for a sales enablement proof-of-concept focused on executive presence, value storytelling, and gaining access to senior healthcare decision-makers.

This is not a sales role. Instead, you’ll act as the executive lens; helping ensure the learning experience reflects how hospital C-suite leaders actually think, evaluate proposals, and make capital and strategic decisions.

Your perspective will help shape realistic scenarios, objections, and scoring criteria so that commercial teams better understand what resonates, and what doesn’t, with senior healthcare leadership.

What You’ll Do

1. Message & Story Validation

Review and pressure-test sales narratives (e.g., savings → reinvestment → strategic outcomes)
Identify what would resonate with a CFO/COO versus what would be ignored
Provide feedback on executive-level framing and credibility

2. Scenario & Objection Calibration (Role Play Design)

Co-design 2–3 realistic executive role-play scenarios (e.g., CFO/COO, Clinical Leader, Supply Chain / Value Analysis)
Contribute authentic objections and executive questions such as:
- Capital approval constraints
- Competing priorities
- “Savings already allocated”
- Clinical risk concerns
- Procurement and governance challenges

3. Rubric & “What Good Looks Like”

Help define a practical executive presence scoring rubric (clarity, concision, credibility, business acumen, strength of ask)
Review sample submissions and provide light-touch calibration feedback
Clarify what strong vs. weak executive engagement behaviors look like

Optional Participation

Join 1–2 virtual sessions as a guest executive panelist for Q&A or mock conversations

Ideal Background (Must-Have)

Current or recently retired hospital or IDN executive (within the last 5–7 years preferred)
Experience in one or more of the following roles:
- CFO
- COO
- Chief Clinical Officer
- VP/Director Supply Chain
- VP Perioperative Services
- Service Line Administrator
- Value Analysis Leader
- VP Strategy / Transformation

You should have deep familiarity with:

Capital approval and budgeting processes
Executive decision governance
Supply chain, procurement, and value analysis
Cross-functional influence between clinical, finance, and operations stakeholders

Most importantly, you can clearly articulate how executive decisions are truly made beyond theory.

Strongly Preferred

Experience evaluating or purchasing medical devices or capital equipment (e.g., OR equipment, endoscopy, robotics, imaging)
Exposure to cost-reduction, sustainability, or reprocessing initiatives
Comfortable appearing on camera or participating in mock executive conversations
Prior experience advising vendors, startups, or enablement teams

What Success Looks Like

By the end of the pilot, you will deliver:

A scenario pack including 2–3 executive personas with realistic objections (8–12 key questions)
A calibrated executive presence scoring rubric
Written feedback refining the core value narrative into an “exec-ready” storyline

This is a short-term, high-impact advisory opportunity for a senior healthcare leader who wants to shape how commercial teams engage executives more effectively.

Why Join ELB Learning

In a world where automation, robotics, and AI are transforming industries, the pressure to upskill, reskill, and future-proof your workforce has never been greater. Digital transformation isn’t just about adopting new technologies, it’s about empowering your people to grow with them. We take a consultative approach to understanding your goals, then we dig deep to design solutions that turn human capital into a strategic advantage. With ELB Learning, it’s more than a project, it’s a partnership built around your long-term growth and digital evolution.

Department: Talent and Staffing Services
Locations: Ann Arbor, MI
Remote status: Fully Remote
Employment type: Contract, Freelance Contract (Remote)