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CBS - BMC - Content Services - Senior Associate - Copywriting

EY

EY

Kochi, Kerala, India · France
Posted on Dec 5, 2024

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.

Discipline: Content Services

Role Type:Copywriting

Role Rank:Senior Copywriter

The opportunity

EY GDS Content Services Center of Excellence is a fast-growing team of talented copywriters, editors, content strategists, thought leadership writers, technical writers and editorial managers. People in the team provide support for key global EY publications and campaigns.

We are looking for candidates with exceptional copywriting and storytelling skills and significant experience working on copywriting projects for a range of platforms and audiences. As team player in a multi-disciplinary team, you will create engaging and inspiring content and demonstrate good visualization and art direction skills, working under moderate guidance.

Your key responsibilities

  • Create external and internal B2B content, including newsletters, mailers, EY news articles, videos, posters, flyers, and brochures
  • Edit content to ensure quality, consistency and alignment with EY’s purpose and editorial strategy
  • Repurpose content to meet the needs of the readership
  • Provide copywriting support for high-visibility EY programs and campaigns
  • Suggest improvements to the tone and structure of the content
  • Review work of other writers and editors, and provide objective unbiased feedback
  • Liaise with stakeholders and design teams to ensure seamless execution and delivery of projects
  • Ensure the content is compliant with EY legal guidelines
  • Collaborate with design teams to ensure that content and design complement each other
  • Ensure that customers receive the highest quality deliverables
  • Manage multiple creative projects
  • Work with minimal supervision and guidance

Skills and attributes for success

  • Adept in creating engaging, inspiring and persuasive B2B content
  • Ability to understand and articulate complex business ideas in an engaging, audience-friendly style
  • Ability to tell stories that inspire action
  • Ability to think visually and blend copy and creative to create impactful, cohesive outputs
  • Excellent interpersonal and written communication skills
  • Good understanding of content strategy principles and processes
  • Strong ideation skills
  • Deft in writing, editing and has a way with words
  • Excellent interpersonal and written communication skills
  • Exceptional writing, proofreading skills and experience
  • Exceptional attention to detail

To qualify for the role, you must have

  • Bachelor’s or master’s degree, preferably in English literature or mass communication
  • At least 5-6 years of related experience Bachelor’s or master’s degree, preferably in English literature or mass communication

Ideally, you’ll also have

  • Creative agency, advertising or Big Four experience
  • Aptitude and willingness to continually expand your core skillset

Technologies and tools

  • Proficiency in Microsoft Office Suite (Word, Excel, PPT)
  • Knowledge in Project Management tools and methods

What we look for

  • Love writing and have a way with words
  • Are good at writing about topics EY writes about
  • Are already aware of what EY is and what we do
  • Can create content that aligns with an organization's purpose and editorial strategy
  • Have created content for ads, brochures, magazines, flyers, websites, videos, blogs and social media
  • Have written for people in different age groups and occupations and at different levels in the organizational hierarchy
  • Have worked with global clients
  • Are comfortable writing about complex business ideas and concepts
  • Have written for C-suites and boards
  • Understand complex business concepts with ease
  • Are outstanding at grammar, usage and convention

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

  • Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
  • Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY | Building a better working world

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.