JOB DESCRIPTION

The Academic Business Development Associate plays a crucial part in driving the growth of our business by identifying and nurturing new client relationships, focusing primarily on school districts and/or state education offices including colleges and universities. This role’s key responsibility is generating new business opportunities and leads for our Account Executives team. The ideal candidate is a self-starter with excellent communication skills and a passion for sales and business growth.

KEY RESPONSIBILITIES:

Identify New Business Opportunities

• Market research: Research and identify potential clients, industries, and companies
• Product and service knowledge: maintain a comprehensive understanding of our products/services to effectively articulate value propositions

Lead Generation

• Prospect for and quality leads through cold calls, emails, networking, and social media
• Qualify Leads: Track and report contact activities in CRM to pass along to appropriate Account Executive.

Client Relationship Management

• Build relationships: Cultivate relationships with potential customers, business partners, and end-users
• Schedule and conduct meetings with potential clients to understand their needs and present appropriate solutions

Sales Support

• Develop strategies with the Director of Marketing for Academic and the Sales Manager to close deals
• Assist in the preparation of sales presentations, proposals and contracts.

Pipeline Management

• Maintain accurate and up-to-date records of all sales activities and prospect interactions in CRM system.
• Track and report on key performance metrics and sales targets.

Strategic Planning

• Contribute to the development and execution of business development strategies and plans.
• Identify areas for improvement and suggest new initiatives to drive growth.

EDUCATION & EXPERIENCE

• Bachelor's degree in Business, Marketing, or related field required.
• 1-3 years of experience in business development sales or a related role.
• Interest in language or multilingualism is a plus.

KNOWLEDGE, SKILLS, & ABILITIES

• Proven experience as a Business Development Associate or similar role
• Outstanding communication and interpersonal skills
• Goal-oriented mindset with a passion for exceeding targets
• Superior business and negotiation skills
• High level of motivation and a results-driven approach
• Ability and willingness to travel to trade shows and conferences as needed.
• Knowledge of market research, sales and negotiating principles
• Knowledge of Salesforce is a plus.
• Strong organizational and time-management abilities

EQUAL OPPORTUNITY EMPLOYER

LTI is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We believe that a diverse workforce contributes to our success and fosters a collaborative and innovative work environment.