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Marketing Automation Intern

Lingokids

Lingokids

Marketing & Communications
Remote · Madrid, Spain
Posted on Thursday, April 18, 2024
Marketing · Fully remote (optional), Madrid

Marketing Automation Intern

Lingokids' mission is to help 100 million families worldwide raise amazing kids through playlearning™.

Through play and interactive technology, Lingokids delivers premium, modern learning through educational subjects and life skills so kids can thrive as confident, conscious, resilient, lifelong learners — ready for school and today’s ever-changing world.

To help us on this mission, we’re looking for an exceptional Marketing Automation Intern to join the Customer Experience team.

You must have the possibility of an agreement with a school/study center in Spain.

Are you ready for Playlearning?™

As a CRM Intern, you will play a key role in assisting the CRM in the different phases of campaign delivery (definition, execution, monitorization & analysis).

Responsibilities

  • Assist in building, developing, and executing marketing promotional and editorial campaigns in our Marketing Automation platform (Braze).
  • Learn to implement tests (A/B or with control group) in the system and assist in ensuring that these tests are followed up on, and learnings are documented for implementation in future campaigns.
  • Support in managing the quality assurance processes for email marketing, push notifications, and in-app messaging by verifying that the copy, images, and links are functional and effective.
  • Aid in monitoring communications, assisting with error handling, and contributing to problem-solving efforts.
  • Collaborate with Designers to provide input on creative solutions for marketing campaigns, ensuring all outputs align with brand guidelines.
  • Assist in compiling data and contributing to weekly and monthly reports, providing commentary and suggesting improvements and optimizations under the guidance of the CRM Lead.
  • Contribute ideas and assist in preparing proposals, overseeing parts of the production process, and supporting in the execution of campaigns.
  • Stay informed about industry trends and competitor analysis to generate ideas for new campaigns that enhance the health and performance of the customer database.

Desired experience

  • Interest in marketing or related fields demonstrated through coursework, projects, or extracurricular activities.
  • Familiarity with marketing concepts and principles, such as segmentation, targeting, and campaign analysis, gained through academic studies or self-study.
  • Some experience with Microsoft Office or Google Workspace, including basic proficiency in Excel or Google Sheets.
  • Curiosity and eagerness to learn about some of the latest technology, such as Marketing Automation platforms (e.g., Braze, Mailchimp, HubSpot) and AI solutions.
  • Ideally, some knowledge and curiosity in coding languages like HTML & CSS.

English is a must. We are a multicultural team, and we are providing a service in English so, we don't care about certificates, but we expect you to be able to communicate fluently.

You should feel equally comfortable communicating in long-form writing. We have become a fully remote company so, we believe that being articulate in both spoken and written long-form asynchronous communication is key to working efficiently together.

Experience working closely with non-technical stakeholders to refine requirements and bring them to life is a must.

Life at Lingokids

🏡 Remote working: you can choose to work remotely from within Spain or visit our offices if you live in Madrid.

⚖️ Flexible hours and work-life balance: we care about the results you bring to the team. 9 to 6 and constant commuting is not for us either.

🙌 Feedback culture: feedback is the breakfast of champions, and we take it seriously! We have a real-time and honest feedback culture, and a formal 360º assessment every 6 months.

If you think you don't tick all the boxes, we'd still love to hear from you. Nobody checks every box, and we are looking for someone excited to join the team!

Team
Marketing
Locations
Fully remote (optional), Madrid
Contact Inma Jiménez Sr. Talent Acquisition Specialist – People & Culture

Our culture

Playworking:

We work hard and playwork™ even harder! Learning through play and having fun is also the mantra of Lingokids behind the scenes.

Creative leadership:

Lingokids members work in interdisciplinary teams with a long-term goal designed to feel like a mini-startup where everyone must perform creative leadership. All members are responsible for proposing solutions to problems, and nobody is expected to come up with all the ideas while the rest are just developing them.

We know nothing:

At Lingokids we are humble and one of our mottos is “I know nothing”. But knowing is our passion so we are always finding creative ways to increase our wisdom. That continuous race for perfecting our knowledge brought us where we are. That and that we are fast getting that knowledge.

About Lingokids

We’re the playlearning™ app for more than 50 million families worldwide.

By learning through play, your child will develop skills like creativity, collaboration, critical thinking, and communication.

Join the adventure!

Marketing · Fully remote (optional), Madrid

Marketing Automation Intern

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