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Senior Salesforce Developer (Marketing Cloud) - Engineering - Bangalore, India

MPOWER Financing

MPOWER Financing

Marketing & Communications, Software Engineering, Sales & Business Development
Bengaluru, Karnataka, India
Posted on Friday, January 12, 2024

THE COMPANY

MPOWER’s borderless loans and scholarships enable students from around the world to realize their full academic and career potential by attending top universities in the U.S and Canada.

As a mission-oriented fintech/edtech company, we move extremely quickly and leverage the latest technologies, global best practices, and heavy analytics to tackle one of the biggest challenges in financial inclusion. We’re backed by over $150 million in equity capital from top global investors, which enables fast growth and provides our company with financial stability and a clear path to an IPO over the coming years.

Our global team is composed of former management consultants, financial service and technology professionals, and other experts in their respective fields. We work hard, have fun, and believe strongly in our cause. For us, MPOWER’s mission is personal.

As a member of our team, you’ll be challenged to think quickly, act autonomously, and constantly grow creatively in an environment where fast change and exponential growth are the norm. Ideation and implementation happen very quickly. We value feedback and emphasize personal and professional development by providing the resources you need to further your skills and grow with the company. MPOWER is committed to cultivating your strengths and curiosity and helping you make an immediate impact.

MPOWER has been named one of the best fintechs to work for by American Banker for the past 5 years in a row.. We are honored to be nominated by multiple agencies and publications for our leadership in Tech, diversity and social impact. We pride ourselves on being a “growth company for grown-ups,” where there are no pool tables but rather great health, education, and maternity/paternity benefits instead. Our team diversity has been recognized as well; we’re one of the most diverse workforces in the world in terms of nationality, gender, religion, age, sexual orientation, and educational background.

THIS IS A FULL-TIME POSITION BASED IN BANGALORE, INDIA.

THE ROLE

You will be directly responsible for ensuring that we fully capitalize on the features and benefits of the salesforce platform and ecosystem including effective configuration to minimize customization and drive a more efficient, friendly experience for all internal and3rd party users. You will also focus on security, compliance, and data integrity through effective training, release management, and other best practices. Your responsibilities will include, but are not limited to:

  • Designing business solutions on the marketing cloud platform per business needs and recommending system changes that better meet both current and future needs.
  • Working with data analytics and other end users to design processes to improve data accuracy and deliver more insightful and actionable reporting.
  • Modifying system configuration and settings to improve usability and flexibility to enable MPOWER’s ability to dramatically scale.
  • Assisting in creating new campaigns, including data configuration, audience creation, and utilization of capabilities in the platform.
  • Integrating an advanced contact data model (including SQL customization) and salesforce development/customizations using APEX, VisualForce, Lightning components.

THE QUALIFICATIONS

  • Bachelor’s Degree in Computer Science, Engineering, or other related field
  • 4 - 7 years of relevant work experience as a salesforce developer with prior experience in implementing full cycle projects SF Marketing Cloud
  • Experience in consumer lending, or similar field, and a strong grasp of how all business functions use salesforce
  • Deep knowledge of the SFMC platform along with standard salesforce capabilities, customization or integration of external systems
  • Experience with Email Studio, Journey Builder, MobileStudio, Automation studio, with proficiency in Amp scripting and content builder
  • Proficient in Marketing cloud connector and Integration with service cloud Integration with external systems and knowledge of Data Management Platform(DMP) and data integration is key
  • Experience using modern cloud services (e.g. AWS) and leading legacy infrastructure management tools
  • Additionally - Ad Studio, Social Studio, Mobile Studio are all a plus
  • Superior communication (written and oral) and interpersonal skills with the ability to express complex concepts in plain language to reach broader audiences

A passion for financial inclusion and access to higher education is a must, as well as comfortable working with a global team across multiple-time zones and sites!

In addition, you should be comfortable working in a fast growth environment, meaning a small agile team, fast-evolving roles and responsibilities, variable workload and tight deadlines, a high degree of autonomy, and 80-20 everything.