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Senior Digital Sales



Sales & Business Development
Posted on Saturday, November 18, 2023

The role: We are currently looking for a talented Senior Digital Sales to support our activities within the Sales Department - turning data into insights and commercial opportunities collaborating with stakeholders inside and outside of the department. This is a unique opportunity for talents to participate in a fast-moving environment to provide disruptive solutions that solve real commercial challenges. It is also a great opportunity to super charge your career and to amplify professional growth, business acumen, and cross-functional experiences.

If you’re the kind of person that loves to get things done, collaborate with colleagues all over the world and is interested in joining a fast-growing business line that is trusted by the world’s educators and truly cares for its learners, join us at Pearson PTE!

Our team: English Language Learning – We aspire to help committed learners around the world reach their full potential through English language learning.

As a Senior Digital Sales, you’ll be responsible for:

  • Achieve the assigned digital sales target for PTE Academic in Greater China

  • Build up membership sales and communication strategy (on WeChat mini program, WeChat group, etc.)

  • Collaborate with team to attract a growing member base from digital channels

  • Optimize digital sales plan to support member recruitment, engagement and conversion

  • Develop CRM and content calendar, and ensure high quality execution

  • Responsible for the membership mini program development and optimization

  • Work with analyst team to continuously analyze and optimize digital sales performance

  • Support online and offline sales campaign execution

To be successful in this role, you will ideally have:

  • Bachelor’s or Master’s degree

  • 2-4 years of experience in CRM, e-commerce, or digital sales preferred, less experienced candidate can be considered for the Digital Sales Role

  • Good command of the English language

  • Experience in developing CRM app or mini program preferred

  • Strong interpersonal and communication skills (written and oral)

  • Strong ownership and proactive; could deliver results under pressure and limited resources

  • Highly self-motivated and good team player

  • Can do business travel (20%)

Flexible working: We are committed to hybrid working practices and has adopted flexible remote and virtual working. Where possible our employees can choose to manage their attendance to the office more flexibly.

If you are as passionate as we are about changing lives through learning, then help us to learn more about you and why you want to work with Pearson. Click ‘Apply Now’ to create your application online.

What to expect from Pearson

Did you know Pearson is one of the 10 most innovative education companies of 2022?

At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.

We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.

To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.

If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing ppsmhr@pearson.com.

Note that the information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.


Organization: English Language Learning

Schedule: FULL_TIME

Req ID: 13628